Famed Fashion

Famed Fashion

Fashion Magazine ZOOZOOM Invites Readers to bid in Hermes and Gucci Auction, live at Portero

(PRWEB) July 16, 2007 -- ZOOZOOM 'The Original Online Glossy' will promote the world's greatest fashion find on Monday July 16th. The award-winning magazine will be featuring Portero, a curated and exclusive online auction site. Bidding starts in the thousands at Portero, for luxury fashion items by Chanel, YSL, Hermes, Gucci, Dior and Manolo Blahnik. ZOOZOOM will feature two hard-to-find handbags, an Hermes Birkin Toile Chocolate Togo and a Gucci with hand-beaded flowers, that are simultaneously being auctioned on the Portero site. In accordance with Portero's expert appraisal the Gucci bid starts at $4,500 and the Hermes at $9,500.

View the potero feature here:

http://www.zoozoom.com/magazine.aspx#type=story&id=656

The featured items will go live to 9:30 am

The web is not just a place for classified ads and sharing our personal exploits, it's also a superb medium for educating people about brands and for selling luxury merchandise. When you're fabulous and wealthy, it makes sense to shop smart online and spend more time enjoying what you've bought and what you love to do (because you can). The millionaire's eBay, Portero (which is Spanish for 'gatekeeper'), 'authenticates and appraises' art, accessories, housewares and collectibles, as are traditionally associated with the international auction houses. Go watch and bid in glamourous silent auctions for the work of Chagall, Matisse and Warhol. If you're lucky, you might just pick up a bargain like the pair of Christian Dior boots that sold for just $174.00.

Portero has already sold over 60,000 items and 75% of its buyers are repeat customers. Since 2004, Portero has been serving the luxury lifestyle, offering unparalleled access to the finest in pristine pre-owned luxury goods. Portero's is the premiere online auction-based marketplace for luxury merchandise. Portero's curation and appraisal of the luxury items they auction online is akin to ZOOZOOM's editing exclusive and original luxury fashion content for their 'online glossy'. Both are expanding our understanding of how luxury works online and both believe in the power of editing to maintain and increase brand value.

Since its inception ZOOZOOM has pioneered luxury fashion online. ZOOZOOM features the fashion establishment from around the world, and the best of new designers, in its exclusive commissioned editorials. Much like the glossy fashion magazines on the newsstand, ZOOZOOM is an excellent environment for brands to represent themselves and connect with their target group. They even have a double page ad that does everything the ones on the newsstands do and more. By partnering with Portero, ZOOZOOM hopes to further demonstrate the effectiveness of the web as a medium to market and sell luxury goods.

ZOOZOOM's content is a multimedia mix of fashion, beauty and culture writing, photography, video, and audio. Its consistently high production values, focus on design, multimedia content, and sensitivity to brand value when developing online interaction has won it numerous awards including this year's Fashion Webby.

Experience it yourself from anywhere in the world at www.zoozoom.com.

###

This press release has been reprinted from PRWEB per the terms and conditions of the copyright notice.


Privacy Policy | Copyright/Trademark Notification